April Fools Comes Early?

From the You Must Be Joking file:

Neanderthal TV
Those Geico ‘‘cavemen’’ shouldn’t be so upset after all – they may get their own television series.

ABC said Friday it had ordered a pilot for a comedy, tentatively titled Cavemen, that features the characters used in a series of ads by the insurance company. In the ads, cavemen appear insulted by a Geico pitchman’s claim that the company’s Web site is so easy to use that ‘‘even a caveman can do it.’’

Akron Beacon Journal, 3/7/07

Erm. Right. This from the channel that just (to all intents and purposes) cancelled the adorable Donal Logue, et al.? Jerks.

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