Those Geico ‘‘cavemen’’ shouldn’t be so upset after all – they may get their own television series.
ABC said Friday it had ordered a pilot for a comedy, tentatively titled Cavemen, that features the characters used in a series of ads by the insurance company. In the ads, cavemen appear insulted by a Geico pitchman’s claim that the company’s Web site is so easy to use that ‘‘even a caveman can do it.’’
— Akron Beacon Journal, 3/7/07
Erm. Right. This from the channel that just (to all intents and purposes) cancelled the adorable Donal Logue, et al.? Jerks.